PPHP Walkathon: 79% Engagement & 720K+ Steps

Overview

Provider Partners Health Plan Vantage Fit case study

About the Company

Provider Partners Health Plan (PPHP) is a Medicare Advantage health plan founded in 2016 and headquartered in Linthicum Heights, Maryland. PPHP serves Medicare-eligible beneficiaries across the mid-Atlantic region, with a focus on providing affordable, high-quality healthcare coverage to underserved and dual-eligible populations.

As a health plan deeply focused on member wellness, PPHP extends that philosophy internally — investing in employee wellbeing programmes that reflect the values they promote to their members. The COVID-19 pandemic made virtual wellness solutions a priority, pushing PPHP to find a digital-first platform that could keep their workforce active and connected.

Key Objective

"Our goal was to offer a holistic virtual wellness experience with our wellness platform and induce a lifelong fitness motivation among employees."

The Challenge

PPHP wanted to host a company-wide wellness event to promote health and fitness awareness among employees.
With COVID-19 safety restrictions in place, hosting a physical walkathon was not feasible — requiring a fully virtual solution.
They needed a platform capable of running a structured, month-long walkathon for a remote workforce scattered across different locations.
The admin team required real-time monitoring of employee wellness participation and engagement levels throughout the event.

The Approach

Vantage Fit hosted a 28-day virtual walkathon — the "Keep Walking! Keep Fit" campaign — from February 1 to March 1, 2021.
A daily step target of 3,000+ steps was set to keep targets inclusive and achievable for all fitness levels.
The entire experience was gamified, with a real-time leaderboard giving participants a live view of team standings and personal progress.
A fast, frictionless onboarding process ensured all employees could join without technical barriers.
The Vantage Fit HR Dashboard gave admins full real-time visibility into individual and team engagement throughout the walkathon.
A comprehensive post-event report provided insights on engagement rates, activity levels, and employee health data.

Provider Partners Health Plan — The Approach

Results

The 28-day walkathon delivered strong, sustained engagement — with over half the workforce completing the full programme and logging meaningful step counts throughout.

79% user engagement was recorded across the entire walkathon duration.
More than 57 employees completed all 28 days of the walkathon.
A total of 720,400+ steps were covered across all participants.
All participants collectively covered approximately 7,200 km of distance.
330,000+ KCal were burned by the entire workforce during the programme.
Average calories burned per participant exceeded 5,800 KCal over the full 28 days.